Learn to use Social Media and New technology to Design Online!
Sew Social an Online Design Workshop from Brooklyn Fashion Week, starts
during social Media Week NY, and runs through February.
The project hosted at www.28squared.com explores how Technology affect how we "do"
fashion... Showing & Selling, Sourcing, Design... even Teaching
and Training. It looks at the Global implications of access and the
challenges in new opportunity!
Brooklyn Fashion Week presents:-
You
can have one of these in your closet in a color of your choice, custom
made to your sizesimply by signing up for a VIP (Free) ticket and
responding if selected! During Feb 1-5). One per day!
Sew Social is a fun interactive primer into Fashion using Technology! During the month attendees move from research through product development, marketing, sales and distribution, using social media and tech tools! They are able to define and develop core concepts from which to build a prototype that not only fits design the directives, but serves consumers needs and sets them apart as a unique and vital product!
Simply put design the clothes you WANT to wear! Oh yeah We’ll learn about technology too... We're all using social media to connect and market, how much can we use these tools to develop a fashion Line!
Time/Date Launch Monday Feb 1st 10 am
ONLINE at
Social Media WeekNY which means
You can attend from any corner of the globe!
We explore several tools and options that are open sources and or free
How It Works:
There are two segment, open assignments that attendees participate in during the day! As well as a live sessions Paid Attendees are designers and meet to discuss on a special network!
Our customers 'VIP" section is free we go to them for approval directives as to their needs, from time to time they vote!
During Social Media week they will have a chance tell us ( and the world) what they want in their clothing...
Why
As we prepared for 28squared and spoke to designers around the world It became evident that they lacked basic information about technology and advancement! we're fortunate in NY and now LA to have FashionCamp and a great Tech community designers have been using many of the techniques it's time to apply the technology!we needed to include designers from around the world and Online provided that opportunity!
Fashion design is not just about marketing! It takes work skill and knowledge! Hits and clicks are great but at the end of the day you need to sell and show a profit! There are several tools that can help a designers cut cost a from concept right through to delivery! Using all these and deciding what works is a challenge at the least!
Will we actually Create garments?
Yes:- that's the fun part we'll explore what open means in terms of creative license and the 'pros and cons'. since this is a group project the Group will decide the final boundaries of that license... in fact you'll get practical crash course on digital design as it relates to fashion1!
But I've never sewn...
not all designers sew! It helps to understand the elements of design, but we're borrowing heavily from the custom design tradition! Design is about creating to solve a pain or add pleasure. A designers needs to understand the problem (or task at hand) and create solutions! They then need to communicate that to a skilled technical team! We're doing an immediate wardrobe collection for Spring/Summer. you'll be surprised at what's possible!
Week1;- Research to prototypes:-Vote February 5th, 1pm-4pm
Week 2:- Product development,
Week 3:;- Business decisions
Week 4:- Marketing, Sales and distribution,
Relief is just...Sew Social
SOCIAL MEDIA WEEK NY SPECIAL
The Full Monty- Weeks 1-4
A Social Media Week Ny Special. Over five days, learn to pull the elements of a line together as we work on an open source collection! Share with others as we brainstorm, daily. Geared to introduce you to the design process! Join us at night as we discuss our ideas, contribute, vote and shape the collection! February 5th, 1pm - 4 pm present your contributions online and an audience of your peers will vote! Sew Social is the educational aspect of 28Squared.com, a project designed to give first-hand experience of social media tools. The final collection will be created and presented later in the month during Fashion Week, online and live at FashionCampNY. There is a $25 fee! All profits go toward Haitian Disaster Relief. Visit site for other disaster relief efforts!
This package closes January 29th, 2010:- All Profits To Haiti Relief Efforts
Whats the difference between Free and paid!
Want to talk style and your needs and to add your opinion to what is creted that is free! You'll even have a say as your opinion will be considered!
The paid program is about professional learning. and resources! We do not expect everyone to opt in and that is fine!
But those who do will get an opportunity to experience skillsets that even many skilled designers have not explored! But More so We raise money to benefit orur communities!
"It's just .... Sew Social" 
So You Want to Design ?
Starting January 31st there is a $15 per week for the workshops!
OutLine
Week 1
What’s your Desire, Direction, Destination, Details Color, print, Silhouette, Fit & Finish, Communicate your design! Sketch, Drape and tell me a story! Join us at night as we discuss our ideas, contribute, vote and shape the collection! February 5th, Present your contributions and join us online as an audience of your peers will vote for the designs, 1pm - 4 pm! There is a $15 fee! All profits go toward Haitian Disaster Relief. Visit site for other disaster relief efforts! Registration Closes January 30th
Week 2
From Prototype to Product... subtle difference but an important one, what goes into taking an item onto the retail floor,
Week 3
Modern Businesses, modern solutions: as the sample as are produced, We'll look at changing online business models and a frank discussion on pros and cons. Where an d how to produce We'll even have a final "Fashion Showcase" of course, online, using social media tools.( BTW It's FashionWeek in NY)
Week 4
We've showed now it's time to sell:- At least in theory... we'll discuss Social media marketing, Social shopping, can an open business model work!
Location
ONLINE:- Attendees will be sent the access to our online workgroups!
About The Lead designer! Bonnie Sandy takes on the role of lead designer and brings to this 30 years in fashion, and a collection partern, and a team of resources1. 28 Squared is the latest phase in a project exploring technology in fashion since started in 2003!
About Sew Social is the educational aspect of 28Squared.com, a project designed to give first-hand experience of social media tools. Package includes online events! The project and collection will be discusses and presented at FashionCampNY. Registration is separate!
About Open Style- All submissions by participants will be available under a creative commons non commercial share alike license! Final collection read more
"Relief is just... "SEW SOCIAL"
Sewers and crafters we all have extra product or supplies that can be made into product! We're asking you to collect and turn the excess lines; from designers and crafters (or any local companies) into cash toward relief efforts! We are securing a space and will donate all profits to local charities!
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